I posted the video to LinkedIn. These are the results.
I contracted as Head of Sales & Marketing for CircleHD, a b2b video platform founded 2015 by two former Microsoft developers. CircleHD had PayPal and Okta as beta customers. My role was to develop a g2m strategy, create the band story, design a new website, identify product friction, recommend new product workflows, fix zero visibility on Google search, target any company over 1,000 FTE, and sell new enterprise accounts. In just seven months I designed the brand, put the funnel to video,…
I was looking for what's next in enterprise sales, and found a smart / recent interview of Oren Klaff. I am a five-year student of Oren, paid for live training, raised capital, and won EDMBiz with direct help. If you pitch, this interview goes on repeat. http://salesman.org/pitch-anything-hes-raised-1-billion-pitching-oran-klaff/#respond
I pitch enterprise with insight and video. Example of how I’d sell the technology of virtual training with extreme personalization at scale.
Selected as startup finalist for SXSW 2016.
It's almost 2020. If video is not yet a strategic priority, I bet you are in trouble today. While the topic of video sounds like old-news, the need to win attention and set conversion trajectory with product information is priority-uno. Today if you can't try software first, you don't trust it–because marketers do lie. Everyone has a pretty website. The new game is how to win trust entirely virtual, start a trial, and activate a referral–all before a buyer is ready…
How to pitch enterprise with video
Compliance narrative in video
Doug Wulff - Video Resume
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